copynthat

or: freelance motorsport copywriting by lewis houghton

A young man with short brown hair and a mustache, smiling, wearing a black sweat-shirt, in an indoor setting with a bookshelf and bulletin board in the background.

copynthat is the brainchild of lewis houghton, a motorsport copywriter and enjoyer of words. since 2022, he’s been writing for some of motorsport's biggest teams, series and famous figures and kicking their bland, corporate, shite content to the kerb.

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Work with Lewis

Visa Cash App Racing Bulls Formula One Team (VCARB)

Visa Cash App Racing Bulls logo on a blue background with a white bull. Below the bull, there is a green icon with a dollar sign and the text 'Cash App'. At the bottom, the phrase 'Formula One Team' is written.

EA Sports

EA Sports logo with red and blue text on a white background, encircled by a gray border.
Hyundai Motorsport logo with a stylized 'H' inside an oval above the words 'HYUNDAI MOTORSPORT' in blue text.

Hyundai WRC Team

Orange background with black text that reads "KTM RACING TEAM" in bold, stylized letters.

KTM Enduro

Topps logo in black text.

Topps/Fanatics trading cards

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